金佳
特聘研究員
Email：jinjia.163@@163.com
上海外國語大學國際工商管理學院教授、博導，院長助理，腦機協同信息行為教育部重點實驗室副主任，浙江大學和德國波恩大學聯合培養博士。運用認知神經科學方法開展信息行為的基礎與應用研究。主持包括國家自然科學基金面上項目、重點子題、教育部人文社會科學基金等10余項國家和省部級課題。參與科技創新2030重大項目。在信息系統、神經科學等一區TOP期刊發表成果60余項，授權發明專利4項，獲浙江省科技進步二等獎、聯合國全球創新大會獎銀獎。擔任40余個SCI/SSCI期刊審稿人、中國技術經濟學會神經經濟管理專業委員會副主任委員、中國技術經濟學會理事、中國管理科學與工程學會神經管理與神經工程研究會理事、《心理科學》編委等學術職務。
科研項目：
1. 2023 -2026年，國家自然科學基金面上項目（72271166）“社會化信息影響消費行為的動態認知過程和神經機制研究：從價值更新到偏好轉移”，46萬，項目負責人，在研。
2. 2021-2022年，中國科學技術協會“高端科技創新智庫青年項目”（2021ZZZLFZB1207039）：“科技工作者時間分配和身心狀況調查研究”，5萬，項目負責人，在研。
3. 2022-2023年，教育部人文社會科學研究項目(21YJAZH035)：“基于雙重價值動態累積的社會化消費行為研究：行為與認知神經科學視角”，10萬，項目負責人，在研。
4. 2020-2024年，國家自然科學基金重點項目（71942002）：“基于神經與行為耦合的消費者購買決策機制、理論與應用研究”，100/225萬，子課題負責人，在研。
5. 2017-2019年，國家自然科學基金青年項目（71603139）：“基于感知風險理論的P2P網絡借貸風險及其對投資行為的影響機制”，19萬，項目負責人，結題。
6. 2016-2018年，教育部人文社會科學研究項目（16YJC630049）：“品牌危機下社會責任行為對消費者情緒感知與購買決策的影響機制研究：基于神經營銷學”，8萬，項目負責人，結題。
1. 2016-2018年，浙江省哲學社會科學規劃重點項目（17NDJC013Z）：“企業社會責任對品牌危機的影響及應對策略研究——基于神經營銷學”，5萬，項目負責人，結題。
2. 2015-2017年，浙江省自然科學基金青年項目（LQ15G020003）：“時間壓力影響消費者在線購買決策的行為和認知機制——基于神經營銷學的研究”，5萬，項目負責人，結題。
3. 2015-2016年，中國博士后科學基金面上資助項目（2015M581908）：“基于感知風險理論的P2P網絡借貸中投資人決策研究”，5萬，項目負責人，結題。
代表性論文：
1. Mao, W., Xiao, Q., Shen, X., Zhou, X., Wang, A*# & Jin, J*#. (2024). How effort-based self-Interest motivation shapes altruistic donation behavior and brain responses. Psychophysiology.
2. Jin, J., He, Y., Lin, C. and Diao, L. (2024), How tie strength influences purchasing intention in social recommendation: evidence from behavioral model and brain activity, Internet Research, Vol. ahead-of-print.
3. Pei, G., Shang, Q., Hua, S., Li, T., & Jin, J *. (2024). EEG-based affective computing in virtual reality with a balancing of the computational efficiency and recognition accuracy. Computers in Human Behavior, 152, 108085.
4. Sun X, Jin, J *, Yang Y, Pan Y *. (2024) Telling the bad to motivate your users to update: Evidence from behavioral and ERP studies. Computers in Human Behavior, 153, 108078.
5. Jin, J, Dai, L., Li, T., Xu, T., Ma, B., & Pei, G. (2023). Mechanism of implicit moral decision in the context of non-deceptive counterfeit luxury consumption. Current Psychology, 1-11.
6. Wang C., Li Y., Fu W.*,Jin, J.*(2023). Whether to trust chatbots: Applying the event-related approach to understand consumers? emotional experiences in interactions with chatbots in e-commerce. Journal of Retailing and Consumer Services, 73:103325.
7. Shang Q., Chen J., Fu H., Wang C., Pei G.*, Jin, J.*(2023). Guess You Like It-How personalized recommendation timing and product type influence consumers' acceptance: An ERP study, Neuroscience Letters, 807:137261.
8. Jin, J. , Lin, C ., Wang F., Xu, T., Zhang W.* (2023). A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products, Electronic Commerce Research, 23(2):785-806.
9. Pei, G., Xiao, Q., Pan, Y., Li, T., & Jin, J. (2023). Neural Evidence of Face Processing in Social Anxiety Disorder: A Systematic Review With Meta-analysis. Neuroscience & Biobehavioral Reviews, 105283.
10. Wang C., Li Y., Fu W.,*, & Jin, J*(2023). Whether to trust chatbots: Applying the event-related approach to understand consumers’ emotional experiences in interactions with chatbots in e-commerce. Journal of Retailing and Consumer Services, 73, 103325.
11. Wang, A., Pan, J., Jiang, C., & Jin, J*(2023). Create the best first glance: The cross-cultural effect of image background on purchase intention. Decision Support Systems, 170:113962.
12. Jin, J, Wang, A., Wang C., Ma, Q*.(2023). How do consumers perceive and process online overall vs. individual text-based reviews? Behavioral and eye-tracking evidence. Information & Management,103795.
13. Lyu, D., Moosmayer, D., Ding, H., & Jin, J*. (2022). Choice consistency and inconsistency between self-and gift-purchases: the role of attitude functions. European Journal of Marketing, 56(12),3568-3591.
14. Lyu, D., Liu, Q., Pan, Y., Wang, A., Pei, G., & Jin, J*(Corresponding Author). The different role of trait empathy and state social exclusion empathy on subsequent feelings about gambling outcome: Evidence from event-related potentials and time-frequency decompositions. Neuropsychologia, 2022, 108369.
15. Shen, Q., Fu, S., Huang, Y., An, Y., Jin, J., Wang, Y., ... & Ebstein, R. P. Asymmetric valuation and belief updating over gain and loss in risky decision making: A behavioral and electrophysiological investigation. Behavioural Brain Research, 2022, 429, 113909.
16. Fang, H., Wan, C., Jin, J., & Meng, L. Prior autonomy frustration facilitates persistent behavior: The moderating role of autonomy causality orientation. Motivation and Emotion, 2022, 1-15.
17. Pan, Y.#, Jin, J.#, Wan, Y., Wu, Y., Xu, S., Zhu, L., ... & Rao, H*. Beauty affects fairness: facial attractiveness alters neural responses to unfairness in the ultimatum game. Brain Imaging and Behavior, 2022, 1-9.
18. Yu, H., Liang, Y., Wang, A., Fan, Q., & Jin, J*. (2022). Pay online or pay on delivery? An ERP study of how payment methods affect online purchase decisions for search vs. experience products. Journal of Economic Psychology, 102526.
19. Wang, A., Lyu, D., Liu, Y., Liu, J., Gao, L., & Jin, J*.Country-Brand fit: the effect of COO stereotypes and brand positioning consistency on consumer behavior: evidence from EEG theta-band oscillation. Frontiers in Neuroscience, 751.
20. Wang, A., Zhu, L., Lyu, D., Cai D., Ma, Q., & Jin, J*. (2021) You are excusable! Neural correlates of economic neediness on empathic concern and fairness perception. Cognitive, Affective, & Behavioral Neuroscience, 1-13.
21. Meng, L., Pei, G., Zhang, Y., & Jin, J. (2021). Desire for success awakens: Proof of competence restoration in a non-competitive environment. Frontiers in Neuroscience, 15, 704.
22. Jin, J., Lin, C., Wang, F., Xu, T., & Zhang, W. (2021). A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products. Electronic Commerce Research.
23. Wang, F., Wang, M., Wan, Y., Jin, J., Pan, Y(*). (2021). The power of social learning: How do observational and word-of-mouth learning influence online consumer decision processes? Information Processing and Management.58(5), 102632.
24. Wang, F., Wang, M., Zheng, Y., Jin, J., Pan, Y(*). (2021). Consumer Vigilance and Choice Overload in Online Shopping. International Journal of Electronic Commerce,. 25(3), 364-390
25. Diao, L., Li, W., Zhang, W., Ma, Q., & Jin, J(*). (2021). Electroencephalographic Theta-Band Oscillatory Dynamics Represent Attentional Bias to Subjective Preferences in Value-Based Decisions. Psychology Research and Behavior Management, 14, 149–158.
26. Cai, D., Zhu, L., Zhang, W., Ding, H., Wang, A., Lu, Y., & Jin, J(*). (2021). The Impact of Social Crowding on Consumers’ Online Mobile Shopping: Evidence from Behavior and ERPs. Psychology Research and Behavior Management, 14, 319–331.
27. Fan, B., Mao, W., Jin, J(*)., & Ma, Q. (2020). Modulating activity in the dorsolateral prefrontal cortex alter corruption behavior: A transcranial direct current stimulation study. Behavioural Brain Research, 382, 112479.
28. Shang, Q., Jin, J., Pei, G., Wang, C., Wang, X., & Qiu, J. (2020). Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials. Psychology Research and Behavior Management, 13, 29–39.
29. Shang, Q., Jin, J(*)., & Qiu, J. (2020). Utilitarian or hedonic: Event-related potential evidence of purchase intention bias during online shopping festivals. Neuroscience Letters, 715, 134665.
30. Bian, J., Fu, H., & Jin, J(*). (2020). Are We Sensitive to Different Types of Safety Signs? Evidence from ERPs. Psychology Research and Behavior Management, 13, 495–505.
31. Jin, J., Wang, A., Liu, J., Pan, J., & Lyu, D. (2020). How does monetary loss empathy modulate generosity in economic sharing behavior? An ERPs study. Neuropsychologia, 141, 107407.
32. Fan, B., Ding, H., Jin, J(*)., Zhao, M., & Ma, Q. (2019). Does the beauty premium effect always exist? — an ERP study of the facial attractiveness stereotype in public’s attitudes toward in-Service Chinese civil servant. International Journal of Neuroscience, 129(12), 1213–1222.
33. Zhang, W., Yang, D., Jin, J(*)., Diao, L., & Ma, Q. (2019). The Neural Basis of Herding Decisions in Enterprise Clustering: An Event-Related Potential Study. Frontiers in Neuroscience, 13, 1175.
34. Zhang, W., Jin, J(*)., Wang, A., Ma, Q., & Yu, H. (2019). Consumers’ Implicit Motivation Of Purchasing Luxury Brands: An EEG Study. Psychology Research and Behavior Management, 12, 913–929.
35. Jin, J., Pei, G., & Ma, Q. (2019). Corrigendum: They Are What You Hear in Media Reports: The Racial Stereotypes toward Uyghurs Activated by Media. Frontiers in Neuroscience, 13, 168.
36. Jin, J., Shang, Q., & Ma, Q. (2019). The role of appearance attractiveness and loan amount in peer-to-peer lending: Evidence from event-related potentials. Neuroscience Letters, 692, 10–15.
37. Ma, Y., Jin, J., Yu, W., Zhang, W., Xu, Z., & Ma, Q. (2018). How Is the Neural Response to the Design of Experience Goods Related to Personalized Preference? An Implicit View. Frontiers in Neuroscience, 12, 760–760.
38. Jin, J., Dou, X., Meng, L., & Yu, H. (2018). Environmental-friendly Eco-labeling Matters: Evidences from an ERPs Study. Frontiers in Human Neuroscience, 12, 417.
39. Fan, B., Zhao, M., Jin, J(*)., Ding, H., & Ma, Q. (2018). Rational civil servant interviewers: evidence from an event-related potential study of beauty premiums in Chinese civil servant interviews. Experimental Brain Research, 236(12), 3159–3168.
40. Yu, H., Dan, M., Ma, Q., & Jin, J(*). (2018). They all do it, will you? Event-related potential evidence of herding behavior in online peer-to-peer lending. Neuroscience Letters, 681, 1–5.
41. Jin, J., Zhang, W., & Chen, M. (2017). How consumers are affected by product descriptions in online shopping: Event-related potentials evidence of the attribute framing effect. Neuroscience Research, 125, 21–28.
42. Jin, J., Pei, G., & Ma, Q. (2017). They Are What You Hear in Media Reports: The Racial Stereotypes toward Uyghurs Activated by Media. Frontiers in Neuroscience, 11, 675.
43. Jin, J., Pei, G., & Ma, Q. (2017). Social Discounting under Risk. Frontiers in Psychology, 8, 392–392.
44. Jin, J., Fan, B., Dai, S., & Ma, Q. (2017). Beauty premium: Event-related potentials evidence of how physical attractiveness matters in online peer-to-peer lending. Neuroscience Letters, 640, 130–135.
45. Shang, Q., Pei, G., & Jin, J(*). (2017). My friends have a word for it: Event-related potentials evidence of how social risk inhibits purchase intention. Neuroscience Letters, 643, 70–75.
46. Wang, C., Jin, J., Vieito, J. P., & Ma, Q. (2017). Antiherding in Financial Decision Increases Valuation of Return on Investment: An Event-Related Potential Study. Computational Intelligence and Neuroscience, 2017, 4760930.
47. Wu, J.-Z., Yu, L.-P., Li, G., Jin, J., & Du, B. (2016). Using the monotone measure sum to enrich the measurement of the interaction of multiple decision criteria. Journal of Intelligent and Fuzzy Systems, 30(5), 2529–2539.
48. Wu, J.-Z., Yu, L.-P., Li, G., Jin, J., & Du, B. (2016). The sum interaction indices of some particular families of monotone measures. Journal of Intelligent and Fuzzy Systems, 31(3), 1447–1457.
49. Ma, Q., Hu, L., Xiao, C., Bian, J., Jin, J., & Wang, Q. (2016). Neural correlates of multimodal metaphor comprehension: Evidence from event-related potentials and time-frequency decompositions. International Journal of Psychophysiology, 109, 81–91.
50. Jin, J., Yu, L., & Ma, Q. (2015). Neural basis of intrinsic motivation: evidence from event-related potentials. Computational Intelligence and Neuroscience, 2015, 698725–698725.
51. Jin, J., Wang, C., Yu, L., & Ma, Q. (2015). Extending or creating a new brand: evidence from a study on event-related potentials. Neuroreport, 26(10), 572–577.
52. Ma, Q., Jin, J., Meng, L., & Shen, Q. (2014). The dark side of monetary incentive: how does extrinsic reward crowd out intrinsic motivation. Neuroreport, 25(3), 194–198.
53. Ma, Q., Jin, J., & Xu, Q. (2014). The evidence of dual conflict in the evaluation of brand extension: An event-related potential study. Journal of Management Analytics, 1(1), 42–54.
54. Strombach, T., Jin, J., Weber, B., Kenning, P., Shen, Q., Ma, Q., & Kalenscher, T. (2014). Charity begins at home: cultural differences in social discounting and generosity. Journal of Behavioral Decision Making, 27(3), 235–245. (Co-first author)
55. Shen, Q., Jin, J., & Ma, Q. (2013). The sweet side of inequality: how advantageous status modulates empathic response to others’ gains and losses. Behavioural Brain Research, 256, 609–617. (Co-first author)
56. Xu, Q., Zhang, W., Hu, L., Wang, J., & Jin, J(*). (2012). The Development and Research of Bioinformatics in Neuroscience. AASRI Procedia, 1, 359–364.
